The past two and a half years have been exceptionally difficult for everyone. Think about your own experience – where...

The past two and a half years have been exceptionally difficult for everyone. Think about your own experience – where...
Is your mid-level giving program facing some new challenges? Are you having difficulty developing the new and creative...
Ok, let’s begin with the key question … what the heck is a buckslip? In the direct marketing world, it’s what we call...
The Impact team recently met with Patrick Duffy and Alex Wilson from The Giving Block. After hearing them speak at the...
Yes, yes, 1,000 times, yes! “But it takes so much time to put together.” “Nobody reads anymore.” “It’s really...
It’s tax time and they’re at it again. Direct marketers who send mailings that look just like the important tax...
Case statements come in many sizes and shapes—but they all aim to convince your donors to invest in the mission of...
#GivingTuesday was bigger than ever this year – raising $380 million from 3.6 million donors. What were the...
I purchased something online from Jet. I didn’t give it much thought–it just popped up as I was searching for a...
I loved the strawberry shortcake at Commander’s Palace, but another highlight of my recent trip to the AFP...
At Impact, we talk to a lot of nonprofit folks about messaging. And for many of our clients, things have been a little...
Because your gift officers struggle to articulate what your organization could do with large gifts. Because your...