Case Statement Articles

8 Must-Have Components of a Winning Case Statement

Case statements come in many sizes and shapes—but they all aim to convince your donors to invest in the mission of your organization.  To make sure you have a winning case statement, include these 8 elements: Use a Theme — This is how you grab the reader and get them...

Top 10 Reasons Why You Need a Case for Giving

Because your gift officers struggle to articulate what your organization could do with large gifts. Because your program staff is too busy to write down what they are doing – and it’s not their job anyway. Because the communications team has great writers on staff –...

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