Nonprofit Articles

The Power Of Thank You

At Planned Giving Day sponsored by the National Capital Gift Planning Association, I joined a session with Lauren Winther-Hansen from FreeWill to lean into the importance of planned gift donor stewardship and hear the insights from their own Stewardship Survey. The...

Beat the Fall Frenzy: 7 Ways to Use Your Summer Wisely

Fall — and the year-end fundraising rush that comes with it — is closer than it looks. The organizations that come out ahead in December are usually the ones that used the quieter summer months to prepare. Here are seven ways to make the most of the time you have left...

Big Changes in Year-End Gift Processing 

A new postal rule has significant impacts on how Year-End gifts will be processed this year and can make a big difference for your donors. Historically, letters have been postmarked when they were dropped off at your local post office, proving when a donation or other...
Does Good Writing Still Matter?

Does Good Writing Still Matter?

In the AI era when you can generate an email or letter in under a minute with the right prompts, does investing in...

Communications is NOT Overhead

Communications is NOT Overhead

You know the one about . . . if a tree falls in the forest and no one hears it; did it really make a sound? Here’s the...