Insight Articles

Midlevel Trends in a Post-COVID Landscape

Sea Change Strategies recently published their report The Missing Middle: Part III to look back at how mid-level fundraising evolved since the beginning of the pandemic in 2020. Here are five of the key trends they found: There were a few bright spots. 2020 was...

Put Your Donors First

Donors want to know they’re needed. Giving is a generous act and it makes them feel good, but knowing they have a direct impact on the work your organization is doing makes them feel even better. When writing a fundraising letter, whether it’s an appeal or cultivation...

Your Donation Page Matters

If someone is visiting your donation page, it’s usually not by chance. Ensure your site is fully optimized, branded, and engaging so prospective donors have no reason to navigate away. Branding matters. By creating a more seamless transition from your website to your...
Put Your Donors First

Put Your Donors First

Donors want to know they’re needed. Giving is a generous act and it makes them feel good, but knowing they have a...

Your Donation Page Matters

Your Donation Page Matters

If someone is visiting your donation page, it’s usually not by chance. Ensure your site is fully optimized, branded,...

Why we’re so excited!

Why we’re so excited!

Our new website is live!  I hope you’ll take a minute to check it out, because it was designed with you in mind.  We...

Production 101

Production 101

Do you know what flexography printing means? We didn’t either. But thanks to a webinar hosted by our friends at...