Insight Articles

Fundraisers – Don’t Panic!

The numbers are in from the Fundraising Effectiveness Project and there are concerning data points to be sure. Retention numbers are down again, new donor numbers are down, and the total number of donors has declined year over year by 10%.   But let’s dig a little...

7 Insights from the Nonprofit Fundraisers Symposium

I had the good fortune to attend the Nonprofit Fundraisers Symposium last month in Washington, DC. If I had one word to describe this conference, it would be “Wow!” Co-produced by the Direct Marketing Association of Washington (DMAW) and The Nonprofit Alliance (TNPA),...

TNPA Rising Leaders Summit

This September, I had the chance to attend the inaugural Nonprofit Alliance Rising Leaders Summit in New York City. This fantastic day-long professional development event blended interactive peer conversations with a panel of accomplished leaders in the nonprofit...
TNPA Rising Leaders Summit

TNPA Rising Leaders Summit

This September, I had the chance to attend the inaugural Nonprofit Alliance Rising Leaders Summit in New York City....

Digital Integration for Success

Digital Integration for Success

We all know that integrating fundraising channels is becoming increasingly important – the best programs strategically...

Relationships Matter

Relationships Matter

Impact Communication Senior Client Managers Jamie Sargent and Hannah Summers had the opportunity to attend the AFP...

Tips on Digital Fundraising

Tips on Digital Fundraising

Create a seamless donor experience. Did you know 7 in 100 prospective donors will click on a donate button but only 1...

Designing with a DEI Lens: 6 Tips

Designing with a DEI Lens: 6 Tips

Impact was proud to be a sponsor and organizer of the recent DMAW Creative Day on May 5th. It was a full day with 10...

Where is all the paper?

Where is all the paper?

It is true. We are all feeling the pinch…at home and at the office. And the paper crisis feels like the toilet paper...