Insight Articles

Like Chocolate and Peanut Butter Some Things Are Better Together

Some things just go together well . . . like chocolate and peanut butter. And now, Congress is poised to bring together two powerful charitable gift types into one gigantic win for charitable fundraising. The IRA rollover gift, often called a Qualified Charitable...

Interviewing With Empathy: How To Reduce Triggering Trauma

The past two and a half years have been exceptionally difficult for everyone. Think about your own experience – where were you in March 2020? What plans did you have? Where did you live? What job did you have? Who was in your life? The COVID-19 pandemic has changed...

Digital Integration for Success

We all know that integrating fundraising channels is becoming increasingly important – the best programs strategically combine direct mail and digital efforts. But when thinking about how to approach digital integration, keep this question in mind: How do we show up...
Relationships Matter

Relationships Matter

Impact Communication Senior Client Managers Jamie Sargent and Hannah Summers had the opportunity to attend the AFP...

Tips on Digital Fundraising

Tips on Digital Fundraising

Create a seamless donor experience. Did you know 7 in 100 prospective donors will click on a donate button but only 1...

Designing with a DEI Lens: 6 Tips

Designing with a DEI Lens: 6 Tips

Impact was proud to be a sponsor and organizer of the recent DMAW Creative Day on May 5th. It was a full day with 10...

Where is all the paper?

Where is all the paper?

It is true. We are all feeling the pinch…at home and at the office. And the paper crisis feels like the toilet paper...