Mid-Level Fundraising Articles

The evidence is mounting and undeniable – unless we act quickly and aggressively to curb greenhouse gas emissions, climate change will permanently alter our planet. At Impact, we are honored to be working with several organizations on the front lines of the climate...

Donors who write checks for four and five figure gifts are some of your organization’s best and most dedicated donors. Called mid-level donors or “not-yet” major donors, this group generates significant revenue for your mission. When designing direct marketing...

The past two and a half years have been exceptionally difficult for everyone. Think about your own experience – where were you in March 2020? What plans did you have? Where did you live? What job did you have? Who was in your life? The COVID-19 pandemic has changed...