Latest Articles

What NOT To DO When Times Are Tough

We’ve all been there at one time or another… when economic changes, an uncertain political climate, or other external forces have led to lower response rates and decreased revenue. Typically, when revenues decline, the first thing you are asked to do is cut expenses....

Communications is NOT Overhead

You know the one about . . . if a tree falls in the forest and no one hears it; did it really make a sound? Here’s the nonprofit version. If you have a powerful campaign or story, but you are only talking to a small subset of people, is it really powerful? Did it make...

Giving Tuesday 2025: Honoring the Organizations Our Team Selected

Happy Giving Tuesday! Impact is proud to uphold our tradition of making #GivingTuesday contributions in recognition of our dedicated team. Each member of the Impact staff selected a nonprofit to receive their personal #GivingTuesday gift. Elizabeth Bruns, This Giving...
2022 Giving Tuesday

2022 Giving Tuesday

Impact Communications celebrates #GivingTuesday every year by making donations to social impact causes selected by our...

TNPA Rising Leaders Summit

TNPA Rising Leaders Summit

This September, I had the chance to attend the inaugural Nonprofit Alliance Rising Leaders Summit in New York City....

#WednesdayWisdom

#WednesdayWisdom

“There is no greater agony than bearing an untold story inside you.” ― Maya Angelou

Digital Integration for Success

Digital Integration for Success

We all know that integrating fundraising channels is becoming increasingly important – the best programs strategically...