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Messaging for the Mighty Middle

Over the past two decades, nonprofit fundraisers have been busy birthing an entirely new genre of fundraising: mid-level donor fundraising. We’ve long had major gift officers and direct response teams. But now we recognize that there is a sweet and mighty group of...

2024 Giving Tuesday

This year, as so many people around the world face challenges, Impact is honored to continue our tradition of making #GivingTuesday donations in honor of our hardworking staff. Each Impact team member has chosen a nonprofit organization to receive their #GivingTuesday...

Take Action today to Protect Nonprofits

What is H.R. 9495? If passed, this bill would give the Treasury Department the power to revoke a non-profit’s tax-exempt status simply by labeling them a “terrorist supporting” organization. There would be no due process, no evidence, and no accountability required......
Go Get That DAF Money!

Go Get That DAF Money!

While the official estimates vary by source, Americans currently have about $300 billion sitting in Donor Advised Fund...

Planned Giving Benchmarks

Planned Giving Benchmarks

We invite you to participate in a survey focused on planned giving. We’re surveying planned giving professionals...

Mastering Mid-Level Messaging

Mastering Mid-Level Messaging

It’s not a secret. By combining major gifts and direct response strategies, mid-level messaging deeply engages...

Insights from Planned Giving Day

Insights from Planned Giving Day

Three members of the Impact team had the chance to attend Planned Giving Day last month. Sponsored by the National...

Fundraisers – Don’t Panic!

Fundraisers – Don’t Panic!

The numbers are in from the Fundraising Effectiveness Project and there are concerning data points to be sure....

Making an IMPACT on Climate

Making an IMPACT on Climate

The evidence is mounting and undeniable – unless we act quickly and aggressively to curb greenhouse gas emissions,...