Latest Articles
Messaging for the Mighty Middle
Over the past two decades, nonprofit fundraisers have been busy birthing an entirely new genre of fundraising:...
2024 Giving Tuesday
This year, as so many people around the world face challenges, Impact is honored to continue our tradition of making...
Take Action today to Protect Nonprofits
What is H.R. 9495? If passed, this bill would give the Treasury Department the power to revoke a non-profit’s...
2023 Giving Tuesday
Giving back is an amazing feeling! Especially this year, with so many people around the world struggling, Impact is...
What’s New at Impact
We are pleased to welcome three new people to our Impact team. Elizabeth Bruns brings more than 20 years of direct...
25 Years of Moving Money to Missions
During your senior year of college, you always get that question, “What are your plans?” I had been an activist...
Elevating the Voices of our Nation’s Public School Educators
Multi-channel campaigns are no longer just “nice to have”, but essential to building a robust individual fundraising...
Yes, Direct Mail Really Can Get You Large Gifts
Have your heard that direct mail is dead? Or dying? Well, hold on a minute. Every spring, Impact partners with Howard...
Go Get That DAF Money!
While the official estimates vary by source, Americans currently have about $300 billion sitting in Donor Advised Fund...
Planned Giving Benchmarks
We invite you to participate in a survey focused on planned giving. We’re surveying planned giving professionals...
Mastering Mid-Level Messaging
It’s not a secret. By combining major gifts and direct response strategies, mid-level messaging deeply engages...
Insights from Planned Giving Day
Three members of the Impact team had the chance to attend Planned Giving Day last month. Sponsored by the National...