We are pleased to welcome three new people to our Impact team. Elizabeth Bruns brings more than 20 years of direct...
Fundraising Articles
25 Years of Moving Money to Missions
During your senior year of college, you always get that question, “What are your plans?” I had been an activist...
Fundraisers – Don’t Panic!
The numbers are in from the Fundraising Effectiveness Project and there are concerning data points to be sure....
Communications is NOT Overhead
If you work for a social impact organization, chances are your work involves moving people to action, enacting public...
Fundraiser’s Corner: The Story of #GivingTuesday in 40 Subject Lines
#GivingTuesday was bigger than ever this year – raising $380 million from 3.6 million donors. What were the...
The 3 Ms: Major/Mid-Level, Monthly, and Multi-Channel
I loved the strawberry shortcake at Commander’s Palace, but another highlight of my recent trip to the AFP...
The Happy Marriage of Branding & Fundraising
Tammy Zonker and R. Trent Thompson’s Bridge Conference session title did not mince words: Brand + Philanthropy =...
Don’t Throw Away Your Shot in Planned Giving
Whether or not you are fan of the musical production of Hamilton, the ACLU and Impact Communications’ joint-session...
10 Things I Learned from Save the Children’s Success
A real highlight of the Bridge Conference was a session on Transforming Your Organization Through High Impact...
Storytelling Tips from Planned Giving Days
This year, Planned Giving Days was all about storytelling—one of our favorite things here at Impact! It started with...
What Do We Say Now? 5 Tips for Nonprofit Messaging in the Trump Era
At Impact, we talk to a lot of nonprofit folks about messaging. And for many of our clients, things have been a little...
Top 10 Reasons Why You Need a Case for Giving
Because your gift officers struggle to articulate what your organization could do with large gifts. Because your...