Digital Integration for Success

Digital Integration for Success

We all know that integrating fundraising channels is becoming increasingly important – the best programs strategically combine direct mail and digital efforts. But when thinking about how to approach digital integration, keep this question in mind: How do we show up...
Relationships Matter

Relationships Matter

Impact Communication Senior Client Managers Jamie Sargent and Hannah Summers had the opportunity to attend the AFP Icon Conference in Las Vegas in earlier this month. Here are some interesting takeaways Hannah learned during an engaging session about how families are...
Building Cross-Channel Relationships

Building Cross-Channel Relationships

Data continues to show that multi-channel donors are the most valuable. They give larger amounts and more frequently than single-channel donors. In fact, according to Nonprofit Source, campaigns that use both direct mail and digital touches receive a 188% better...
Combatting Mid-level Challenges

Combatting Mid-level Challenges

Is your mid-level giving program facing some new challenges? Are you having difficulty developing the new and creative ideas needed to break the wall? Well, you’re certainly not alone. Eleven mid-level programs from various nonprofits recently gathered for a Mid-level...