Build More Authentic Relationships With Your Donors

Build More Authentic Relationships With Your Donors

As fundraisers, we aim to achieve – and ultimately exceed—our annual fundraising goals. But too often, we forget that it’s our organization’s donors who help us to achieve these goals. Here are three simple ways to deepen your relationship with your donors to raise...
What’s Your Donor’s Story?

What’s Your Donor’s Story?

Stories, stories, stories.  As a rule, even the organizations with the most cerebral and intellectually motivated donors get better results with stories. It’s still true that people give to people. People give when they are motivated by emotion, and stories are the...