Don’t Go Dark on Your Donors

Don’t Go Dark on Your Donors

We are all in uncharted territory. To be fair, the decisions are coming at a rapid pace for many organizations. But we do know this . . . you MUST keep in touch with your donors. If we do this right, it’s possible to not only use this moment to maintain relationships,...
What To Do With Handraisers?

What To Do With Handraisers?

I know I am not the only planned gift officer who has been frustrated by this: you have an excellent response to some marketing effort, but when you try to call the donors who responded to further develop the relationship, they never answer the phone or email. Or,...