Digital Marketing for Planned Giving

Digital Marketing for Planned Giving

Do you still have people in your organization who think planned giving is only for older donors . . . and that “old people don’t do digital?” If so, you’ll appreciate the insights from a presentation by Kimberly Blease, Stephen George, and Rhona Rahmani, Using Digital...
It’s Time to Speak Up

It’s Time to Speak Up

Pardon me. Does anyone have a soapbox I could borrow? Listen Up Fundraisers! We all love philanthropy. We love that our fellow humans want to find meaningful and effective ways to help others, preserve our environment or our history, advance education. We are proud to...
The Next Big Thing

The Next Big Thing

Everyone is talking about “blended gifts” these days. It’s like the intermittent fasting of the fundraising world. It will solve all your problems! It will help you live forever! Well…it just might do that. Yes, many gift officers have been working with donors on...
Don’t Limit Your Donors’ Dreams

Don’t Limit Your Donors’ Dreams

Time and time again, I hear people tell me that they don’t want to talk about planned giving with their donors because they don’t know enough about it. They worry that they need a full staff of planned giving experts – and make them lawyers while we’re at it – to...