by Jamie Sargent | May 26, 2022 | Insight
Create a seamless donor experience. Did you know 7 in 100 prospective donors will click on a donate button but only 1 in 7 will complete their donation? Carefully choose your call to action. While language such as “Learn More” and “Visit our Website” are commonly...
by Kim Searight | May 20, 2022 | Uncategorized
The Client and Administrative Coordinator position is a unique role serving two critically important jobs at Impact. They will work on at least two of Impact’s top client accounts, providing coordination of their fundraising campaigns. In addition, they will provide...
by Kim Searight | May 20, 2022 | Uncategorized
Impact is seeking a Director of Client Services, a vital leadership role in our small but mighty fundraising communications firm. They will lead our client managers, writers, and client coordinators in developing strategy and creative for multi-channel direct response...
by Kathy Swayze | May 19, 2022 | Insight
Impact was proud to be a sponsor and organizer of the recent DMAW Creative Day on May 5th. It was a full day with 10 speakers and tons of great content. Dian Holton from AARP shared insights on designing for the full and beautiful diversity of your readers. Here are...
by Heather Slack-Ratiu | May 13, 2022 | Insight
It is true. We are all feeling the pinch…at home and at the office. And the paper crisis feels like the toilet paper shortage of 2020! Interestingly, demand over the past five years for paper was about 5%. Then, in response to the pandemic, one-third of the paper...
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