Fundraising Articles

Fundraisers – Don’t Panic!

The numbers are in from the Fundraising Effectiveness Project and there are concerning data points to be sure. Retention numbers are down again, new donor numbers are down, and the total number of donors has declined year over year by 10%.   But let’s dig a little...

Making an IMPACT on Climate

The evidence is mounting and undeniable – unless we act quickly and aggressively to curb greenhouse gas emissions, climate change will permanently alter our planet. At Impact, we are honored to be working with several organizations on the front lines of the climate...

Planned Giving Tips – Secure 2.0 Act / Higher CGA Rates

Charitable Gift Annuities (CGAs) are an attractive and valuable way for donors to support the causes they care deeply about while receiving income for life.  In December 2022, the President signed the Secure Act 2.0 which now allows donors to create life income gifts...
Fool Me Once. . .

Fool Me Once. . .

It’s tax time and they’re at it again. Direct marketers who send mailings that look just like the important tax...

Communications is NOT Overhead

Communications is NOT Overhead

If you work for a social impact organization, chances are your work involves moving people to action, enacting public...