Fundraising Articles

Dispatches from the Frontlines of Fundraising Communications

Dear Friend, This is a challenging time when many of our clients and indeed the entire nonprofit sector are facing grave uncertainties. With wars abroad, escalating and growing inequity at home, and our social impact sector facing funding cuts and new Orwellian...

What NOT To DO When Times Are Tough

We’ve all been there at one time or another… when economic changes, an uncertain political climate, or other external forces have led to lower response rates and decreased revenue. Typically, when revenues decline, the first thing you are asked to do is cut expenses....

Communications is NOT Overhead

You know the one about . . . if a tree falls in the forest and no one hears it; did it really make a sound? Here’s the nonprofit version. If you have a powerful campaign or story, but you are only talking to a small subset of people, is it really powerful? Did it make...
8 Ways to Ace 2025 

8 Ways to Ace 2025 

There is a lot of sobering news in the social impact sector as we wind down 2024. Donor numbers are down, we’re seeing...

2023 Giving Tuesday

2023 Giving Tuesday

Giving back is an amazing feeling! Especially this year, with so many people around the world struggling, Impact is...

What’s New at Impact

What’s New at Impact

We are pleased to welcome three new people to our Impact team. Elizabeth Bruns brings more than 20 years of direct...