There is a lot of sobering news in the social impact sector as we wind down 2024. Donor numbers are down, we’re seeing...
Gift Planning Articles
The Growth of Donor Advised Funds
Donor Advised Funds (DAFs) are charitable giving accounts established by financial institutions (such as Fidelity,...
Planned Giving Benchmarks
We invite you to participate in a survey focused on planned giving. We’re surveying planned giving professionals...
The Power of a Buckslip: How a Tiny Piece of Paper Can Pay Big Dividends
Ok, let’s begin with the key question … what the heck is a buckslip? In the direct marketing world, it’s what we call...
Digital Marketing for Planned Giving
Do you still have people in your organization who think planned giving is only for older donors . . . and that “old...
Production 101
Do you know what flexography printing means? We didn’t either. But thanks to a webinar hosted by our friends at...
The Next Big Thing
Everyone is talking about “blended gifts” these days. It’s like the intermittent fasting of the fundraising world. It...
A Unique Moment for Marketing Planned Gifts
We often say that it is important to market planned gifts consistently throughout the year because we never know when...
Does Your Nonprofit Accept Bitcoin?
The Impact team recently met with Patrick Duffy and Alex Wilson from The Giving Block. After hearing them speak at the...
Don’t Throw Away Your Shot in Planned Giving
Whether or not you are fan of the musical production of Hamilton, the ACLU and Impact Communications’ joint-session...