Latest Articles
The Growth of Donor Advised Funds
Donor Advised Funds (DAFs) are charitable giving accounts established by financial institutions (such as Fidelity,...
How to Get the Best Stories: Talk to People!
Often the question goes something like this: “Everyone is so busy. Do we really need to talk to the program team? They...
WednesdayWisdom
“No more apologies for a bleeding heart when the opposite is no heart at all. Danger of losing our humanity must be...
#WednesdayWisdom
“If we merge mercy with might and might with right, then love becomes our legacy and change our children’s...
#WednesdayWisdom
"Writing is really a way of thinking--not just feeling but thinking about things that are disparate, unresloved,...
Great Stories Start with Great Interviews
People give to people. So your fundraising letters, newsletters, email campaigns and case statements should highlight...
New Year’s Resolution: Retire That Cringey Fundraising Story
You know the story. Maybe it’s the one about the orphan child from a war-torn country whose only hope of survival is...
Does Instagram Matter for Direct Response?
Here at Impact, our team has weighed the pros and cons of making an Instagram account for the company. But, while the...
#WednesdayWisdom
“Our lives begin to end the day we become silent about things that matter.” -Martin Luther King Jr.
#WednesdayWisdom
"Don't sit down and wait for the opportunities to come. Get up and make them." -Madam C. J. Walker
#WednesdayWisdom
“No black woman writer in this culture can write "too much". Indeed, no woman writer can write "too much"...No woman...
Combatting Mid-level Challenges
Is your mid-level giving program facing some new challenges? Are you having difficulty developing the new and creative...