Latest Articles
Planned Giving Tips – Secure 2.0 Act / Higher CGA Rates
Charitable Gift Annuities (CGAs) are an attractive and valuable way for donors to support the causes they care deeply...
7 Insights from the Nonprofit Fundraisers Symposium
I had the good fortune to attend the Nonprofit Fundraisers Symposium last month in Washington, DC. If I had one word...
Content Creation with A DEI Lens
As we work to create a world with more seats at the table, (and maybe even a different table), how do we as content...
#WednesdayWisdom
"As long as they are well-intentioned, mistakes are not a matter for shame, but for learning." – Margaret Heffernan...
#WednesdayWisdom
"The best way to not feel hopeless is to get up and do something. Don't wait for good things to happen to you. If you...
Writing for Four, Five, and Six Figure Gifts
Donors who are writing checks for four, five, and six figure gifts are some of your best donors. They are generous,...
#WednesdayWisdom
"You will never change your life until you change something you do daily. The secret of your success is found in your...
Write Like A 6th Grader – Simple and Bold
If donors have to work hard to understand your message, they will likely stop reading. And when donors stop reading,...
#WednesdayWisdom
"Success is liking yourself, liking what you do, and liking how you do it." – Maya Angelou
Stewardship! Stewardship! Stewardship!
Many social good organizations had a great fundraising year in 2020 and are doing well so far in 2021. Why? Many,...
#WednesdayWisdom
"You may encounter many defeats, but you must not be defeated. In fact, it may by necessary to encounter the defeats,...
The Power of Multichannel Marketing to Increase Giving
It’s no secret digital giving is on the rise—especially after a year with a pandemic and slowed mail delivery. But...