by Jamie Sargent | Aug 1, 2023 | Uncategorized
Multi-channel campaigns are no longer just “nice to have”, but essential to building a robust individual fundraising program. This spring, Impact had the pleasure of partnering with The NEA Foundation on their 2023 Teacher Appreciation Week campaign. The underlying...
by Jamie Sargent | Aug 1, 2023 | Insight
Have your heard that direct mail is dead? Or dying? Well, hold on a minute. Every spring, Impact partners with Howard University on their Howard University Alumni Association Emergency Scholarship Fund campaign. Each year, we interview a recent alumnus who received...
by Jamie Sargent | Apr 5, 2023 | Gift Planning
Charitable Gift Annuities (CGAs) are an attractive and valuable way for donors to support the causes they care deeply about while receiving income for life. In December 2022, the President signed the Secure Act 2.0 which now allows donors to create life income gifts...
by Jamie Sargent | Oct 17, 2022 | Insight
This September, I had the chance to attend the inaugural Nonprofit Alliance Rising Leaders Summit in New York City. This fantastic day-long professional development event blended interactive peer conversations with a panel of accomplished leaders in the nonprofit...
by Jamie Sargent | May 26, 2022 | Insight
Create a seamless donor experience. Did you know 7 in 100 prospective donors will click on a donate button but only 1 in 7 will complete their donation? Carefully choose your call to action. While language such as “Learn More” and “Visit our Website” are commonly...
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