Direct Mail Articles

The Growth of Donor Advised Funds

Donor Advised Funds (DAFs) are charitable giving accounts established by financial institutions (such as Fidelity, Vanguard, or Schwab). Donors received an immediate tax deduction when the DAF is established. The financial institution administers the DAF, and the...

Will there be a Trump Slump?

With President Biden and Vice President Harris now leading our nation, many of us will breathe a sigh of relief. For those who work in progressive causes, it’s a new day for our country. But what will this mean for your fundraising program? When Trump was elected four...

Silver and Gold . . . Impact Wins Two MAXIS

We’re proud to share that Impact won a Gold MAXI award for our work with World Wildlife Fund on their Partners in Conservation mid-level program. This beautiful, high-touch invitation package achieved a 30% increase in response rate and inspired five people to join...

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