Insight Articles

Data continues to show that multi-channel donors are the most valuable. They give larger amounts and more frequently than single-channel donors. In fact, according to Nonprofit Source, campaigns that use both direct mail and digital touches receive a 188% better...

The lingering economic impacts of the COVID-19 pandemic have left many people feeling less secure about the future. If your organization offers Charitable Gift Annuities, now may be a very good time to increase your marketing outreach for these gifts because it...

What is H.R. 9495? If passed, this bill would give the Treasury Department the power to revoke a non-profits’ tax-exempt status simply by labeling theme a “terrorist supporting” organization. There would be no due process, no evidence, and no accountability required ....