Archive Highlights Articles

We often say that it is important to market planned gifts consistently throughout the year because we never know when our donors are updating their wills or considering their legacy. We provide a steady stream of information in the hopes that our donors will consult...

We are all in uncharted territory. To be fair, the decisions are coming at a rapid pace for many organizations. But we do know this . . . you MUST keep in touch with your donors. If we do this right, it’s possible to not only use this moment to maintain relationships,...

The pundits are beginning to use the dreaded “R” word—recession. If you haven’t started thinking about how your organization will weather the next recession, now is the time. The last recession, dubbed the Great Recession, officially began in December 2007 and ended...