Latest Articles
Insights from Planned Giving Day
Three members of the Impact team had the chance to attend Planned Giving Day last month. Sponsored by the National...
Fundraisers – Don’t Panic!
The numbers are in from the Fundraising Effectiveness Project and there are concerning data points to be sure....
Making an IMPACT on Climate
The evidence is mounting and undeniable – unless we act quickly and aggressively to curb greenhouse gas emissions,...
#WednesdayWisdom
“Our lives begin to end the day we become silent about things that matter.” -Martin Luther King Jr.
#WednesdayWisdom
"Don't sit down and wait for the opportunities to come. Get up and make them." -Madam C. J. Walker
#WednesdayWisdom
“No black woman writer in this culture can write "too much". Indeed, no woman writer can write "too much"...No woman...
Combatting Mid-level Challenges
Is your mid-level giving program facing some new challenges? Are you having difficulty developing the new and creative...
#WednesdayWisdom
"Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing...
2021 Giving Tuesday Donations
Giving back is an amazing feeling! Especially this year, as the world discovers new paths forward from the pandemic,...
PSA: Are Apple’s New Privacy Protections Messing With Your Email Metrics?
In September, Apple launched new privacy protections for its Mail app that may be making it harder to measure the...
#WednesdayWisdom
“I think writing really helps you heal yourself. I think if you write long enough, you will be a healthy person. That...
The Power of a Buckslip: How a Tiny Piece of Paper Can Pay Big Dividends
Ok, let’s begin with the key question … what the heck is a buckslip? In the direct marketing world, it’s what we call...