Latest Articles
Getting to Know All About You: Survey Success for People For the American Way
When we ask questions, we learn more information. As fundraisers, we work hard to understand our donors and what...
An Award-Winning Mid-Level Campaign
Donors who write checks for four and five figure gifts are some of your organization’s best and most dedicated donors....
Like Chocolate and Peanut Butter Some Things Are Better Together
Some things just go together well . . . like chocolate and peanut butter. And now, Congress is poised to bring...
Equity Forward: Who’s the Hero in Your Fundraising Story?
We’ve written (and will continue to write) about some words and phrases that continue to marginalize certain groups....
#WednesdayWisdom
“In every day, there are 1,440 minutes. That means we have 1,440 daily opportunities to make a positive impact.” -Les...
If You Don’t Ask, You Won’t Get
One of the biggest rules in fundraising is that you won’t raise money if you don’t ask. But it’s important to make...
#WednesdayWisdom
“Wealth comes from somewhere and in America, it has come at the expense of people of color.” -Viven Trinh, Oregon...
#Wednesdaywisdom
"You know, we are a community of storytellers, aren't we? And in turbulent, crisis-torn times like these, storytelling...
4 Insights for the Next Fundraising Normal
I had the good fortune to attend the ANA Nonprofit Marketing Conference late last month and hear some terrific...
Why we’re so excited!
Our new website is live! I hope you’ll take a minute to check it out, because it was designed with you in mind. We...
Production 101
Do you know what flexography printing means? We didn’t either. But thanks to a webinar hosted by our friends at...
Are Mega-Donors Finally Broadening Their Horizons?
We’re seeing some signs that more of America’s top donors are ready to go beyond putting their names on buildings at...








