Storytelling Articles

A real highlight of the Bridge Conference was a session on Transforming Your Organization Through High Impact Strategies by Janine Scolpino. She is in charge of mass-market fundraising (donations under $10k) for Save the Children and has been leading the organization...

This year, Planned Giving Days was all about storytelling—one of our favorite things here at Impact! It started with John Trybus of Georgetown University’s Center for Social Impact Communication. We already loved John before his plenary address last Thursday morning,...

Because your gift officers struggle to articulate what your organization could do with large gifts. Because your program staff is too busy to write down what they are doing – and it’s not their job anyway. Because the communications team has great writers on staff –...