Storytelling Articles

2024 Giving Tuesday

This year, as so many people around the world face challenges, Impact is honored to continue our tradition of making #GivingTuesday donations in honor of our hardworking staff. Each Impact team member has chosen a nonprofit organization to receive their #GivingTuesday...

How to Get the Best Stories: Talk to People!

Often the question goes something like this: “Everyone is so busy. Do we really need to talk to the program team? They are so busy. Can’t you just use the background materials?” Those of you who have worked with Impact over the years can probably guess my answer. No!...

Communications is NOT Overhead

If you work for a social impact organization, chances are your work involves moving people to action, enacting public policy, providing services, conducting research, changing public opinion, or some combination of these and other functions. What good does it do our...