Storytelling Articles

Stories, stories, stories.  As a rule, even the organizations with the most cerebral and intellectually motivated donors get better results with stories. It’s still true that people give to people. People give when they are motivated by emotion, and stories are the...

We’ve written (and will continue to write) about some words and phrases that continue to marginalize certain groups. But if your organization is pushing for a stronger focus on justice, equity, and inclusion, it may also be time to reassess the stories used in...

At Impact, we are heartened by the growing movement for racial justice and deeply committed to the J.E.D.I. principles of racial justice, equity, diversity, and inclusion. In 2020, we made a significant investment in becoming a more equitable and anti-racist company....