Storytelling Articles

From Exploitation to Empathy: Ethical Storytelling

“It’s really about working in collaboration with your story contributors to truly understand how they want their stories told.” – Caliophy Glaros, Principal, Philanthropy Without Borders  During the 2021 Nonprofit Technology Conference, Caliopy Glaros led an...

What’s Your Donor’s Story?

Stories, stories, stories.  As a rule, even the organizations with the most cerebral and intellectually motivated donors get better results with stories. It’s still true that people give to people. People give when they are motivated by emotion, and stories are the...

Equity Forward: Who’s the Hero in Your Fundraising Story?

We’ve written (and will continue to write) about some words and phrases that continue to marginalize certain groups. But if your organization is pushing for a stronger focus on justice, equity, and inclusion, it may also be time to reassess the stories used in...

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