Latest Articles
New Year’s Resolution: Retire That Cringey Fundraising Story
You know the story. Maybe it’s the one about the orphan child from a war-torn country whose only hope of survival is...
Does Instagram Matter for Direct Response?
Here at Impact, our team has weighed the pros and cons of making an Instagram account for the company. But, while the...
#WednesdayWisdom
“Our lives begin to end the day we become silent about things that matter.” -Martin Luther King Jr.
Does Better Copy Really Matter?
I’ve been writing fundraising copy for 30 years. So, I think you can tell already how I am going to answer this...
Show Your Donors You Care during the Holiday Season
The months leading up to the holidays and the end of the year are some of the busiest times at nonprofits. You are...
Combating the Philanthropic Downturn
2019 has a lot of catching up to do, fundraising-wise. Indeed, the 2019 Third Quarter Fundraising Report from the...
Celebrating #GivingTuesday 2019
It’s time once again for one of the Impact team’s most treasured traditions. Each member of our staff selected a...
Just Say No
That was the advice from University of Oregon Foundation’s Jeff Comfort at the National Capital Gift Planning...
Let’s Ask More of Philanthropy
Tomorrow, our greater Washington, DC community will come together to celebrate National Philanthropy Day. It’s a day...
Impact at The Copy Clinic
The October year-end appeal season is one of the busiest times of the year for fundraising professionals. But it all...
Take My Blood! Direct Mail Inspiration Just in Time for Halloween
I’ll admit, it had been awhile since I stopped by the Red Cross to donate blood. But when I got this package in the...
Does Your Nonprofit Accept Bitcoin?
The Impact team recently met with Patrick Duffy and Alex Wilson from The Giving Block. After hearing them speak at the...