by Kathy Swayze | Nov 14, 2019 | Archive Highlights
Tomorrow, our greater Washington, DC community will come together to celebrate National Philanthropy Day. It’s a day set aside to honor the charitable work that EVERYONE does to make a difference and strengthen their communities. The Impact team will be joining our...
by Kathy Swayze | Mar 1, 2019 | Archive Highlights, Mid-Level Fundraising
Case statements come in many sizes and shapes—but they all aim to convince your donors to invest in the mission of your organization. To make sure you have a winning case statement, include these 8 elements: Use a Theme — This is how you grab the reader and get them...
by Kathy Swayze | Dec 6, 2018 | Archive Highlights, Mid-Level Fundraising
#GivingTuesday was bigger than ever this year – raising $380 million from 3.6 million donors. What were the Trends this year? #GivingTuesday started earlier and lasted longer, with many organizations sending emails a week or more in advance and a few days after...
by Kathy Swayze | Mar 14, 2017 | Archive Highlights, Mid-Level Fundraising
At Impact, we talk to a lot of nonprofit folks about messaging. And for many of our clients, things have been a little challenging since last November. Sure, there are the nonprofits like ACLU (who we’re proud to partner with), Greenpeace, and Planned Parenthood whose...
by Kathy Swayze | Jan 25, 2017 | Archive Highlights, Mid-Level Fundraising
Because your gift officers struggle to articulate what your organization could do with large gifts. Because your program staff is too busy to write down what they are doing – and it’s not their job anyway. Because the communications team has great writers on staff –...
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