25 Years of Moving Money to Missions

25 Years of Moving Money to Missions

During your senior year of college, you always get that question, “What are your plans?” I had been an activist throughout my college years and my standard answer was, “I’m going to work for social change.” This usually resulted in a pitying look that translated to,...
Go Get That DAF Money!

Go Get That DAF Money!

While the official estimates vary by source, Americans currently have about $300 billion sitting in Donor Advised Fund (DAF) accounts. To put that amount in perspective, it is as much as GDP of the entire country of South Africa, could cover a Harvard education for...
Mastering Mid-Level Messaging

Mastering Mid-Level Messaging

It’s not a secret. By combining major gifts and direct response strategies, mid-level messaging deeply engages non-profit donors to foster stronger relationships and increased revenue for your organization. Here are the key principles for crafting personalized and...