by Kim Searight | Mar 28, 2019 | Archive Highlights, Mid-Level Fundraising
It’s tax time and they’re at it again. Direct marketers who send mailings that look just like the important tax documents you are waiting for. In January and February, my mailbox was full of envelopes that looked like this: The problem is . . . these packages have...
by Kim Searight | Dec 20, 2018 | Archive Highlights, Storytelling
If you work for a social impact organization, chances are your work involves moving people to action, enacting public policy, providing services, conducting research, changing public opinion, or some combination of these and other functions. What good does it do our...
by Kim Searight | Oct 24, 2018 | Archive Highlights, Mid-Level Fundraising
I purchased something online from Jet. I didn’t give it much thought–it just popped up as I was searching for a product I needed to buy. I went ahead and bought it, but then Jet welcomed me in such a special way that I had to sit up and take notice. A link to their...
by Kim Searight | Apr 19, 2018 | Archive Highlights, Mid-Level Fundraising
I loved the strawberry shortcake at Commander’s Palace, but another highlight of my recent trip to the AFP International Fundraising Conference in New Orleans, was a session with Jon Biedermann of DonorPerfect and Nathan Dietz, Ph.D. of the University of Maryland’s Do...
by Kim Searight | Aug 18, 2017 | Archive Highlights, Storytelling
Tammy Zonker and R. Trent Thompson’s Bridge Conference session title did not mince words: Brand + Philanthropy = Tripled Philanthropy in Three Years. Their session told the story of how they transformed the brand and grew revenues for The Children’s Center in Detroit,...
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