by Kim Searight | Nov 30, 2021 | Uncategorized
Giving back is an amazing feeling! Especially this year, as the world discovers new paths forward from the pandemic, Impact is proud to continue our tradition of making #GivingTuesday donations in the name of every member of our staff. Each Impact team member has...
by Julie Price | Nov 18, 2021 | Insight
In September, Apple launched new privacy protections for its Mail app that may be making it harder to measure the effectiveness of your email campaigns. Users who opt into the new protections may appear to have opened your emails even if they never do, making open...
by Kim Searight | Nov 17, 2021 | Uncategorized
“I think writing really helps you heal yourself. I think if you write long enough, you will be a healthy person. That is, if you write what you need to write, as opposed to what will make money, or what will make fame.” -Alice...
by Kathy Swayze | Nov 2, 2021 | Gift Planning, Insight, Mid-Level Fundraising
Ok, let’s begin with the key question … what the heck is a buckslip? In the direct marketing world, it’s what we call a small insert in your mailing. A buckslip can be added to a direct mail appeal, renewal notice, or acknowledgment package to reinforce key messages...
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