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Equity Forward: Who’s the Hero in Your Fundraising Story?

Equity Forward: Who’s the Hero in Your Fundraising Story?

by Jennifer Clements | Mar 26, 2021 | Storytelling

We’ve written (and will continue to write) about some words and phrases that continue to marginalize certain groups. But if your organization is pushing for a stronger focus on justice, equity, and inclusion, it may also be time to reassess the stories used in...
Tactical Tips: The Hidden Tricks of Microsoft Word

Tactical Tips: The Hidden Tricks of Microsoft Word

by Jennifer Clements | Oct 28, 2020 | Archive Highlights

Okay, okay, I know what you’re thinking. That blasted paperclip cartoon from the 1990s (his name, I believe, was Clippy) is back with another quote-bubble tip on how to use your word processor. But you’d be surprised at how many secret tricks Microsoft Word has these...
Three Magic Words to Improve Your Appeals

Three Magic Words to Improve Your Appeals

by Jennifer Clements | Oct 6, 2020 | Archive Highlights, Uncategorized

Want to make your fundraising appeals even stronger? Add three simple words to the mix: YOU, BECAUSE, and THANKS. (Don’t use all caps, of course. That’s for emphasis here, and there’s no need to shout at your donors.) Our friends over at The Modern Nonprofit compiled...
Tactical Tips: Those Frustrating PDF files

Tactical Tips: Those Frustrating PDF files

by Jennifer Clements | Sep 29, 2020 | Archive Highlights

We’re a Mac office at Impact, so if you’re working from a PC, this may not be the tip for you. But when you’re in that particular circle of hell otherwise known as trying to modify a PDF file, Mac users should know there’s a secret little program already installed on...
Will Foundations and DAF Donors Dig Deeper?

Will Foundations and DAF Donors Dig Deeper?

by Jennifer Clements | May 26, 2020 | Archive Highlights

More than $120 billion is currently sitting in donor-advised funds in this country. And that total has been growing rapidly over the past few years. With more donors concerned about the stability of their personal finances due to the COVID-19 crisis, will DAF donors...
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