by Kim Searight | Jan 29, 2020 | Archive Highlights
In early November, 2019 the American Council on Gift Annuities announced lower recommended CGA rates that would take effect in less than eight weeks, on January 1, 2020. Impact reached out to our planned giving clients to suggest promoting CGAs before the rates went...
by Kim Searight | Jan 28, 2020 | Archive Highlights
The mid-level giving program at World Wildlife Fund is called Partners in Conservation. Impact has had the honor to work with this fabulous team on some of their mailings. Last week, WWF’s Andrew Wiley and Maura Quinn generously shared their insights during a digital...
by Kim Searight | Jan 23, 2020 | Archive Highlights
Nonprofits often want to empower those they serve — even with the words they put on the page. Our client ACLU, for example, has published informational guides for using gender-neutral and nonbinary pronouns. And Philadelphia-based Bread & Roses does a lot of...
by Kim Searight | Dec 20, 2019 | Archive Highlights
The months leading up to the holidays and the end of the year are some of the busiest times at nonprofits. You are working hard to write year-end appeals, send holiday cards and thank you letters while also preparing the campaigns for next year. After putting in the...
by Kim Searight | Dec 18, 2019 | Archive Highlights
2019 has a lot of catching up to do, fundraising-wise. Indeed, the 2019 Third Quarter Fundraising Report from the Fundraising Effectiveness Project shows growth over 2018 in only three metrics: Revenue from gifts of under $250: +0.4 percent; Overall donor retention:...
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